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Feeling the Financial Squeeze? Here’s How to Cut Costs Without Sacrificing Growth
The economy can feel a little unpredictable right now. Prices are climbing, and even a simple grocery trip can be a wake-up call to how much things are changing (have you seen the price of eggs lately??).
If you’ve ever wondered, “Is my business even going to survive in this economy?”—you’re not alone.
The good news? There are simple, strategic ways to save money in your business today without making dramatic cuts that hurt your growth. Here are three smart ways to keep more cash in your pocket while still running your business effectively.
1. Look for Coupon Codes, Discounts, and Affiliate Links Before You Buy
Are you the type of mom who always searches for a discount code before checking out? Guess what? You can (and should) do the same for your business purchases!
Before you hit that Buy Now button, take a few minutes to look for:
✅ Coupon codes
✅ Discount codes
✅ Affiliate links from business friends or industry experts
I can only think of one business tool I’ve paid full price for because for almost everything, there’s a discount if you know where to look! Many business tools and software programs offer promo codes or partner discounts.
Where to find them:
- Ask a friend or fellow entrepreneur in your network
- Check an expert’s website or social media (many share exclusive discounts)
- Sign up for email lists – companies often send discounts to new subscribers
It takes just a few extra minutes, but the savings can add up fast!
2. Cut Unnecessary Expenses
If you’re looking to save money, the first step is knowing exactly where your money is going.
And that means staying on top of your bookkeeping!
Run a report of all your business expenses and ask yourself questions like:
- Are there subscriptions I forgot about?
- Am I paying for a networking group I no longer use?
- Can I downgrade or consolidate software?
Many business owners unknowingly waste money on tools, memberships, and subscriptions that aren’t actually helping them grow. A quick expense audit could save you hundreds of dollars per year.
One client did this & saved $100/month by cutting a subscription for something she forgot about!
3. Plan for Bigger Investments to Avoid Wasting Money
Have you ever purchased a course, mastermind, or coaching program only to realize it wasn’t what you really needed at the time?
Investing in your business is important, but making the right investments at the right time is key.
How to be strategic with your spending:
💡 Consider a pay-in-full option – Many programs offer a discount if you pay upfront instead of monthly.
💡 Avoid shiny object syndrome – Before buying, ask yourself: Will this move my business forward right now?
💡 Take time to evaluate – Don’t rush into a decision. Give yourself a waiting period before making a big purchase.
When you plan ahead for major business expenses, you can make smarter decisions and save money in the long run.
Small Changes = Big Savings
Saving money in your business doesn’t mean cutting corners. It means being intentional with your spending so that every dollar works for you.
✅ Look for discounts before purchasing
✅ Track your expenses and cut what you don’t need
✅ Plan investments wisely to avoid wasted money
By making these small shifts, you can keep your business financially healthy even in a changing economy.
Let us know in the comments which of these tips you’re going to try and how much money you save!
Erika Millard is a Bookkeeping & QuickBooks Expert who empowers female business owners with confidence and peace of mind when it comes to their bookkeeping. As the host of the Get Comfy with Numbers podcast, Erika makes finances feel approachable and doable. When she’s not teaching or podcasting, Erika is a wife to a medical resident, a mom of four, and loves exploring ice cream shops in the Birmingham, AL area with her family. Learn more here:
Instagram: @erika_millard
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